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btsAA.gifBTS Arts Appliqués - Compact Baby Bed

COMPACT BABY BED

 

The Compact baby bed is an adjustable piece of furniture. Each  piece of wood is a frame with bars. By linking them, you can build a child playpen, a bed or a toy box. Some modules are just a board made of wood for the bottom. To sell this product, we dhave esigned a stand, which will emphasise the caracteristics of The Compact Baby Bed.

 compact baby bed copie.jpgSomeplan compactbaby bed copie.jpg

The stand surface expands over 100m2. It is made up of higher and higjer elements  which represent the evolution of the product. Several spaces are dedicated to a reception desk, a nursery, a demonstration and sales space. The furniture is principally white, to bring to light the bright colours of the modules. They are available in different colours, such as violet, blue, green, pink, yellow, orange and red. These colours suggest the child's world.

Two hotesses are behind the reception desk for the public, to lead them and inform them. They explain how the stand works and show the product. They also offer balloons  to children, with Compact Baby Bed printed on them. It is free advertising.

The nursery space is delimited by the modules. The children are safe inside a transparent cylinder, which enables the parents to see their children during the visit. Two hotesses are babysitting them.

The demonstration space is free. Modules are available for visitors to use, who can handle those to discover the different combinations. So, the visitor creates his own space. Hotesses are there to help people.

Three platforms show the three possibilities of use of the product. They present she steps of the evolution : a bed, a playpen, and later a toybox. They also refer to the child's growth.

Stairs enable people to reach the store which is upstairs. A first landing serves as a waiting room with armchairs. Then, they go upstairs, where two hotesses receive them, to sell The Compact Baby Bed. A giant screen with LED covers the store's wall. It advertises  the product, and the name Compact Baby bed.  This is for distant communication.  

To conclude, the stand highlights the main caracteristics of The Compact Baby Bed. The layout is adjustable, and the different platforms show the evolution of the product, which can accompany the child. Also, parents can let their children to the nursery during the visit and be free to buy Compact Baby Bed!


Date de création : 29/11/2008 - 13:46
Dernière modification : 07/12/2008 - 10:24
Catégorie : BTS Arts Appliqués
Page lue 635 fois


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